While browsing Facebook, I saw a clip of the “Ask Steve” segment of the Steve Harvey Show. After watching several clips, I came upon the following video where an audience member asked Harvey if there was a technology he couldn’t live without. Harvey talked about how much he used his smartphone. Then he began talking about intrusion with the camera on these devices. He mentioned even when you tell people know, they still take the picture. I can attest to this, most times people will take pictures on various occasions and post those pictures without asking if it’s okay. To many, I believe they feel the mere act of taking the picture gives permission to post on social media, but we must be mindful of our friends and family’s privacy.
Before the event of social media and even today I’ve seen how businesses are only concerned with providing space just for their business transactions and sales. Businesses other than Internet cafes and restaurants rarely provide spaces for their customers to physically engage. They basically want people to come in, buy what they need, and leave. Businesses are engaging people online, but they need to do more than just be concerned with business transactions to be competitive. In this presentation by Clay Shirky, he explains how marketing directly to an audience is not the same in this day and age. Basically Shirky says marketers have to find advocates who will in turn market to others. Informal social interaction have moved into the business sphere. Both consumers and companies should seek to take advantage of this.
I’m sure our social media experience will keep expanding. In some form or fashion, I believe the indirect or direct use of social media involve most of our daily lives especially with the convergence of technology where we can connect to platforms not only with desktop computers but with phones, television, game consoles, and even appliances. I don’t view social media as some foreign technology evading our space, I see it as decentralized communication. After playing with a wide variety of tools over the past two months, I’m sure social media and the continued development of computer technology will continue to expand and amaze us. I do have concerns about privacy. I suspect that providers will begin to charge a handsome feel for social privacy. The other thing I’m concerned about is big data predictive analysis. Will we be judged by the friends we’re connected to (not connected to), will our once private but now public conversations prevent us from obtaining a certain job (even when we have been careful about what we say publicly)? Our society is becoming as addicted to social media as we are with cell phones. Social media has become an integral part of our lives, so let’s hope we have mature regulation of the medium.
With social media, I use certain platforms for specific aspects of my personal, recreational, and professional life. With my personal Facebook account, I use that with family and friends. Most of the time I only accept someone’s friend request if I see that we have a lot of mutual friends. So most of the people on my Facebook friends list are my family, friends, and people form my hometown of Valdosta, Georgia. I don’t normally use Facebook to give my opinion about politics, religion, or other hot button topics. Although genealogy is my favorite hobby, I don’t typically use my personal Facebook account to share those interests. Instead, I have joined some Facebook groups for that. I have created some Facebook pages for my business ventures. If I post something on these accounts, I only occasionally share the info on my personal account.
With my personal twitter account, @edewaynejackson, I don’t normally use it to follow and communicate with my regular circle of friends and family. I use this twitter account to follow other genealogist, news professionals, and certain academics. Again with controversial political, religious, or social topics, I don’t typically share my 2 cents. However, I will comment on lighter news topics.
With LinkedIn, it’s all professional and business activity. There is a reason why I do not share my LinkedIn profile on my personal website, Facebook, or Twitter profile. I do not even want my friends and family connecting with me on LinkedIn if they’re trying to use it as a social tool to communicate with me. LinkedIn is built differently for business networking and has such a subdued tone that it’s not even considered social media.
So why do I take the time to be mindful of how I’m using Social Media and Web 2.0 tools in my personal and professional spaces? As easy as it is for someone to add you to their friends list, follow you, connect with you or like and retweet your content it’s just as easy for them to remove you from their social space. There is so much content coming out at you, that I try to always be mindful of my audience and respect the fact that if they are receiving my content, then hopefully they find it useful. For instance on Facebook, I would bore my friends and family to death if I was always posting about something genealogy related on my personal account. Thus, I’ve joined genealogy related Facebook groups to share those interests.
Some people get on social media and take that attitude that you don’t have to friend or follow them if you don’t like what they post. They’re absolutely right, but they’ve also joined a public space, and certain conversation is not relevant or appropriate for certain settings and audiences. Thus even if your friends, family, and acquaintances come into your space in the real world we naturally filter our conversation to fit the scene and context.